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A Collective Discussion at the Collective
Photo by Mar Cerdeira on Unsplash “Bah, you’re fucked in the head.” “Maybe,” Elliot said. “But not like you. You two come back from the...
Tom Kershaw
Apr 28, 20207 min read


Axes - Chapter 2 - An Artist and a Bureaucrat
The massive, grey building stood perched on the edge of a canal in the North-Center of the city. Across the canal rose multi-colored...
Tom Kershaw
Feb 18, 202014 min read


Axes - Chapter 1 - A Relic Speaks His Mind
…what am I doing here…? …what would actually happen if I just left…? …I could just quietly leave. I’m on the end of the row. If I just...
Tom Kershaw
Jan 31, 20207 min read
Why do it?
"Every science begins as philosophy and ends as art." - Will Durant Everyone thinks about life. Everyone contemplates, to varying...
Tom Kershaw
Feb 22, 20193 min read


The Power of Cheese (in Marketing)
One of the first times I went to Europe, my then father-in-law gave me a piece of "fusskase" (translation: foot cheese). Aside from a...
Tom Kershaw
Jul 19, 20173 min read


People Don't CARE About Free Stuff
Have you ever given a friend advice? Sure you have. Did they take it? No, of course not! They went back to the jerk boyfriend, or they...
Tom Kershaw
Jun 22, 20173 min read


Business Is About People
My gramps was a businessman. He started out driving an RV around the Midwest selling eyeglasses. He got his big break when he got a...
Tom Kershaw
Jun 14, 20174 min read


Assessing the State of Your Business: Pt. 2
Note: If you're landing on this without having first read Part 1, please have a look at that first. This post is more a matter of due...
Tom Kershaw
May 24, 20172 min read


Assessing the State of Your Business: Pt. 1
As a matter of introduction and understanding my background, it's important to point out that for about five years, I was employed by...
Tom Kershaw
Apr 25, 20174 min read
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